Snowplow Attribution - new dbt package released!

We are very happy to announce the release of v0.1.0 of the snowplow-attribution dbt package.

This is the first release of the Snowplow Attribution package, which contains incremental tables to prepare data for marketing attribution analysis as well as report tables which help you understand and visualize which channels or campaigns attributed the most to your revenue. It supports various attibution models out of the box, all in SQL.


  • incremental dbt Package that produces tables for marketing attribution analysis
  • Support for Snowflake / BigQuery / Databricks / Redshift


To install the package, add the following to the packages.yml in your project:


  - git: ""
    revision: 0.1.0

dbt hub

Please note that it may be a few days before the package is available on dbt hub after the initial release.

  - package: snowplow/snowplow_attribution
    version: [">=0.1.0", "<0.2.0"]

Please refer to the documentation site for a full breakdown of the package.

Please note that this data model is under the Snowplow Personal & Academic License (SPAL). For further details please refer to our documenation site.

Getting Started

The easiest way to get started is to follow our QuickStart guide.

Please also note that the package is currently in public preview state.