Snowplow v3 GTM Tag Template 1.1.0 released

We are pleased to announce the release of Snowplow v3 GTM Tag Template version 1.1.0.

This release ensures that all Snowplow methods are executed only by the specified tracker instance, by fixing those custom commands (adding enhanced ecommerce contexts and addPlugin commands) where this was not applied.

In addition it adds a configuration option to not inject the JavaScript Tracker library, in order to allow for use cases where the Tracker snippet is loaded with another technique (e.g. directly on the page).


Switch to domain (#14)
Fix help text links (#13)
Add option to not inject JavaScript library (#12)
Fix unpkg library url (#9)
Ensure all Snowplow methods are executed by specified tracker (#7)
Format template with prettier (#8)


The Snowplow v3 GTM Tag is published in the GTM Gallery, and the option to update should become automatically available in your GTM container. Through the updates’ UI you can also review the changes before accepting them.