Snowplow Braze Tag for GTM Server-side - Create user alias

Hello @jatc!

We just released Braze Tag for GTM-SS v0.2.0 that allows you to create the User Alias object and use it as the Braze user indentifier. You can also choose whether to allow aliasing new unknown users through the Update existing users only checkbox in the Tag configuration.

Thank you for the suggestion and please let us know what you think!