Server Side Tag Management

Hey @Laura_Henn
It sounds like you’re interesting in GTM Server Side tagging, which is something we’ve been pondering for a little while now but we haven’t made any decisions yet so haven’t built anything specific yet. I’d be curious to know more about your use case if you could spare a little time.

I’ve just published an RFC (Request for comment) which I’d love to hear your thoughts on if you have the time: RFC: Google Tag Manager Server Side and Snowplow